Revolutionize Your Restaurant Experience with Technology
Everything
in the kitchen has revolutionized in the past two decades; from smart
appliances to the boom of the curbside kitchen, everything is influenced by
technology. The hike in technology has also helped to cope with the moody
customers. A comprehensively designed technology like LS Retail, it is a unified solution that offers a set of
essentials every restaurant owner needs to streamline their
operations.
The hospitality industry is one of the toughest industries to
survive because it directly deals with customers. People from diverse
backgrounds, mindsets, and preferences might demand different services. Keeping
each of them happy sounds like a tough affair, doesn’t it?
Before
the arrival of technology, every restaurant was in a compact shape, worked back
office in silos, and allowed enough flaws in to slow down overall
operations. The POS was just billing software capable of collecting
bills offline and online separately.
The decision-making process was rather slower than it
is today due to the lack of real-time and accurate data. As soon
as technology signed in, restaurants started evolving in many
ways:
Restaurant
Expansion Beyond the Four Walls
Many customers these days prefer the comfort of their homes over
any dining experience. Especially after covid-19, the demand for taking away
has taken a hike. Allow your customers to order food from wherever they want
and however they want. Integrate different channels and ensure enough
flexibility with food ordering and payments. According to the National
Restaurant Association, three out of five buyers in the US alone, order
delivery or takeout. Apart from this, two out of five consumers claim that they
would rather buy meal kits if their preferred restaurants offered
them.
The time has passed when the customers had no other choice but
to walk to their favorite restaurants just to have their favorite meals.
However, the same is not the case with today’s guests. They demand their
favorite delicacies the way they want, be it at their homes or
in a restaurant. With the right technology, any restaurant can expand
itself beyond the four walls, collect customer data from all interactions enabling
both loyalty and personalization of their customer’s preferred
touchpoints.
Unfold
the New Eat-in Experience
In-store designs and layouts that present restaurant spaces
popularized on social media, plates that look like a sheer piece of art, and an
impressive essence of a brand. In the past few years, restaurants have focused
on delivering an unforgettable experience to their guests.
Privacy and intimacy coupled with an excellent dine-in
experience boost satisfaction to the next level. For example, in the Netherlands,
a restaurant has set up a temporary greenhouse structure for two, so that
couples could enjoy a luxurious time with privacy and intimacy. These
innovations are not uncommon today.
For fast and quick casual establishments, self-serve kiosks or
self-ordering devices can level up guests’ convenience. Self-ordering devices
on the table can provide a hassle-free and contactless way of
ordering, while also allowing guests to make it as quick or slow as they
want.
Overall, the key to reading your customers is to understand what
draws them in. To collect such data, restaurants
need suitable technology that unifies all your key data (loyalty,
sales, interactions) into a unified view. With this unified data you can
see both the individual preferences and the big picture.
Empower
Your Employees
In
the restaurant industry, the employee turnover rate is notoriously high.
According to some research, it can reach up to 75%. Many factors are causing
it: such as a stressful environment, working in silos while having more
customers in, fewer growth opportunities, etc. Technology can help tremendously
to cope with situations like these. For example, by empowering your employees
with a mobile POS (Point of Sale) device, the servers can help their
customers more conveniently and make the work environment enticing overall. For
instance, they can provide readily available information on whether
the catch of the day is still available, or a particular chicken dish
is gluten-free.
When you have all the information a click away, customer service
becomes smoother and less stressful. Apart from this, when tech-savvy workers
start joining the industry and arm themselves with the technology, it can take
you ahead of the competition in one jump.
Optimize
Artificial Intelligence
You
can optimize Artificial Intelligence to improve efficiency
and prevent waste. For instance, if there are new tariffs or droughts, and
there is a specific ingredient that is hard to find, you can use AI and find
more affordable ingredients or substitutes of the same. It displays all the
options available to you and picks the best option.
No matter what your goal is, AI takes the responsibility to
simplify the decision-making process by providing a full-fledged
report containing every essential detail on the topic of your choice.
However, to run through BI and analytics services, restaurants need to install
a software solution that integrates data from different platforms and turns it
into a unified actionable report.
Trident Information
Systems offers a set of every tool you need to run your
business and stay ahead of the competition. We are the Gold Microsoft and LS
Retail Partners and have served multiple businesses so far.
Armed with 150+ technical resources, we provide services in India and
Beyond. For further information, contact us.
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